In my series on writers helping writers, we begin with the writers who are part of the Emmy’s swag bag promotion organized by Carole. P. Roman to support Indie writers. I’m hosting a series of interviews with those writers interested in gaining more exposure. Please read about these authors, follow them, and read and review their books. It’s all about writers helping writers.
If you’re an Indie writer or work with a small publisher, feel free to submit an interview by answers some or all the questions here and sending them to [email protected] I look forward to learning more about my fellow writers.
My name is Esther and I am a digital marketing specialist and content creator for upcoming writers. This means I documented all the steps from writing to publishing and I intend to help new authors in their endeavors through a series of articles available here.
When I started out my journey in the writing industry, I came to the conclusion that there’s a lot of information online guiding an author, however, not for the very beginner who has no clue how to go around typesetting, the right font and trim size for their novel, editing, etc.
So I made it my mission, documented each and every stage on my quest to make it as simple as possible for anyone who wishes to write, without initially knowing the technicalities behind it.
Because my blog section is divided into two, on one hand, I write articles for the upcoming writer, and on the other, I interview all sorts of professionals.
From internationally bestselling authors, publishing houses, indie authors to book cover designers, editors, beta-readers, etc., I had the pleasure to pick the brains of amazing professionals in the writing industry for two very simple reasons:
- Because I value and wish to promote their work to the world (if you’re in the writing industry and reading this, shoot me an email, I’d love to interview you too!);
- Because new authors can learn so much from their experience;
And check out Lost in Amber: An Out Of This World Paranormal Romance if enjoy girl power, adventure & a toe-curling love story.
She just wanted to mope over her breakup but the universe had other plans for Zoey Mills.
Read the full blurb here.
You can find Esther Rabbit on her website or Facebook * Goodreads * Twitter * Instagram
Tell us a little about a recent project.
My debut novel is called Lost in Amber: An Out Of This World Paranormal Romance and it was released in January. I plan on releasing its sequel, Found in Amber by the end of 2019. Lost in Amber revolves around the lives of three friends who happen to get the cold shoulder the very same week, dumped by their boyfriends/ served divorce papers.
But there’s no time to mope around the royal mess that is heartbreak when one of them discovers she’s been genetically altered with enhancements foreign to her world. That’s when the action starts, and so does the romance, so stay tuned for that one J
Found in Amber follows Zoey, Sam, and Emma on their new adventure as they unravel a scheme of cosmic proportions. That’s all I can say for now and I’m so excited to see what the readers say.
Do you research your books? Characters? Scenes? Tell us a little about that process.
I’m such a big nerd and I love homework, so research takes a long time. You can’t write about genetic engineering without having a clue on the matter. Proper research gives your story credibility and in my case, helps with the plot twists.
For my first novel, I started with Astronomy and Astrophysics (for Dummies LOL) because I wasn’t born a scientist and although my undying love for both Marvel and DC is prevalent in everything I do, understanding the concepts behind my topic of choice was imperative.
I’m privileged to hang out with a group that would’ve been the perfect cast for The Big Bang Theory, so I did get a lot of help both from my friends as well as from my literary buddies like Carole P. Roman or Rebecca Hefner.
What tactics work best for you when it comes to marketing books? Have you seen a change in the best marketing strategies over time?
I’m still learning but being a Digital Marketing Specialist has sure helped the process. I ran paid promotion on the most popular platforms like Amazon, Twitter, Facebook and Instagram and I documented my process in a lengthy article here.
Because I’m a content creator, I took the liberty to knock on doors, ask authors how they ran and planned their book promos and I must say I did learn a great deal from their experience.
Take it from me, giveaways work far better than any paid promo for author exposure.
The promo field is ever-evolving and ever-changing so marketing strategies change by the second and don’t encompass just putting your book out there. Sometimes you need to think outside the box and approach book marketing from a completely different angle.
If you could give advice to someone just starting on their writing journey, what 3 things would you tell them?
The first and most important would be to give far more than you get, especially at the beginning of your journey. Help others, contribute, share, be active. Don’t worry if you see others not doing the same for you because at the end of the day you will find that great crew to reciprocate and grow together.
Expect a trial and error game with just about everything in the self-publishing industry. You’ll make your mistakes and that’s perfectly normal but research is key upon approaching every stage, from finishing your first draft to self-editing, choosing an editor or book cover design.
All that and of course, procrastination is the enemy J
Describe the place you normally use when you’re writing. What music do you listen to? Anything special in there besides a computer?
My day job allows me to work remotely, so I’m at that age where I can travel the world while I’m at it. I, therefore, write on transportation of every kind, restaurants, Airbnbs, hotels, etc. Home is where the Wi-Fi is.
I’m a big Jason Mraz fan, so that’s who I’ll be listening to whenever I get the chance.
Last but not least I’d like to thank you all for reading me and don’t hesitate to drop by and say hi!
Updates:
So, I’m making great strides with my 4-book Dark Web series, as well as Marketing Indieworld, written with Carole P. Roman and Julie A. Gerber. The 5th book, Danger on Your Doorstep is more than 1/2 finished and should come out late this year. Be sure to sign up for my newsletter to get special offers, win free copies, and learn more about Indie authors. I consistently have listings of free books from Indie authors that I share in my bi-monthly newsletters.
If you’ve already purchased (or received a gifted copy) of Buried Ladies, Scars of the Past, Azure’s Revenge, The Grid, or Marketing Indieworld, please consider writing an honest review. And, if you didn’t like it, please send me specific comments so I can improve the next book. If you don’t have a copy yet, you can buy them here:
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